Over the times there has been a revolution in the beauty industry of China. In the past, this industry and the Chinese as a whole are not aware of the advanced beauty trends, but now the things got twisted. According to the most recent survey, about 30 percent of the disposable income of the Chinese working women spent on cosmetics and beauty therapies. Moreover, the overall beauty market is evolving at a steady pace of 20 percent per year. Although the Chinese market is establishing itself a potentially competitive and lucrative market, however, there are five key marketing ingredients that the retailers of the beauty products should maintain in mind while doing business in China.
Beauty Products from Korea/ K-Beauty:
Not each brand in China will have the capacity to enroll an A-List VIP to end up distinctly their envoyIn spite of the fact that not each brand in China will have the capacity to enroll an A-List VIP to end up distinctly their envoy, the significance of influencer support needs to rank high when assembling an advertising procedure. The fame of backers remains greatly solid among Chinese shoppers with about three out of four review respondents (73%) saying they will probably purchase an item or visit an eatery embraced by a big name, representative or other supporter, for example, a KOL. Over half (56%) of study respondents say these supports impact them to buy sustenance items or visit eateries a few circumstances or more, every month