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René Furterer

René Furterer

French Haircare Brand, among Pierre Fabre Group

Context :

Cosmetics industry is expanding rapidly in China. With more than a billion consumers, Chinese market is the largest in the world with still a big potentiality for new brands.

Company :

René Furterer is a French cosmetic company, located in Paris, specialized in hair care and beauty. The brand institute provides haircare for all types of hair.

Goal :

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