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Innovative Wechat Brand Campaigns in China

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It is also an essential social network for visibility on the Chinese web WeChat can manage commerce, social networks, banking services and travel reservations, among other tasks. By November 2015, more than 200 million users had linked their credit cards to WeChatPay, enabling them to transfer money between users, make online payments and buy items…

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3 Foreign Brands who Master Chinese Marketing

Luxury China Market

China has the largest number of Internet users in the world, with 90% using mobile phones to connect through social networks. Some brands have understood this new way of operating ultra-connected Chinese youth and have successfully used social networks to spread their marketing campaign on a large scale. 3 Foreign Brands who Master Chinese Marketing…

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