Cosmetics China Health care product
(+86)- 21-623 105 20 cosmetics@marketingtochina.com

e-commerce

55% of E-Commerce Entrepeneurs are Chinese Ladies

e-commerce-in-China-1

According to a survey conducted by a Chinese recruitment site, 22% of Chinese women feel severely discriminated against in search of a job. Although both partners work in about half of married couples, women are almost six times more likely to be unemployed than their husbands, often by raising children. Wechat & E-Commerce With the…

Read more

Simple but effective techniques to promote your brand on WeChat

cosmetics in china

Simple but effective techniques to promote your brand on WeChat In China, in the cosmetics’ industry and many other areas, Chinese consumers attach great importance to word of mouth and the opinion of other customers. Indeed, these two elements can affect the buying decision of the Chinese consumer. Brands have understood that the most direct way…

Read more

5 digital strategies to be a successfull in China

digital

Digital strategy for winners in China “ The Internet is becoming the town square for the global village of tomorrow.” Bill Gates China, with more than 660 million of Internet users is one of the biggest web communities in the world. If you are a company looking to expand its business in China, I am sure…

Read more

China: a promising Market for Australian Beauty Brands?

Australia

Australian beauty products are known for their high quality and their natural image, qualities that are both very appealing to Chinese customers. With its massive population and increasing purchasing power, China attracts many foreign companies who try to grab a piece of its market. It might be the right time for Australian beauty brands to…

Read more

4 top social media for cosmetics in China

cosmetic-02

The Chinese market is constantly changing and especially for cosmetics where trends are evolving, appearing and disappearing. You have to remain aware of the evolving cosmetics landscape, which count Cosmetics and platforms that set new tendencies. You must know that 60% of Chinese Cosmetics consumers are looking for advice and reviews on social Medias about…

Read more