Search Results for: green

Can Green Cosmetics Find their Ways in China?

Beauty giant L’Oréal confirms it is now sourcing 100 percent renewable electricity for its operations globally in order to achieve the company’s new emissions goals. The company announced the milestone and it also confirmed the new science-based emissions reduction targets for its direct operations and value chain, pledging to cut its greenhouse gas emissions by …

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Guide to Selling your Brand on China Cosmetics & Beauty Market

Cosmetics brands are always looking for new ways to attract customers. China’s cosmetics and beauty market is a billion-dollar industry that’s growing fast, so it’s no surprise that companies are rushing over there. We’re here to help you navigate the Chinese beauty landscape with this guide! How does a brand enter the Chinese cosmetics market? …

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China Acne Treatment Market

China’s economy has enjoyed 30 years of constant growth, making it the world’s largest market. China’s economy is measured by its Gross Domestic Product (GDP). In 2019, china’s GDP amounted to 22.5 trillion USD, making it the largest in the world. China’s growth has evidently reduced China’s poverty all over the country, nowadays only about 3.3% of Chinese …

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The High-End Cosmetics Market in China

Over the years, the cosmetic market has been experiencing significant growth, following the shift in consumption of Chinese consumers. As time goes by, the cosmetic industry is getting more competitive, and those foreign brands that were leading the market now have to face emerging Chinese brands that are fiercer than ever. Even though the high-end …

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The Top 10 Phygital Experiences in China in 2020

In China, retail is not only a marketing tool: it’s an experience. Chinese people go shopping in stores to touch the texture, understand the product… and feel emotions! Obviously, beauty brands understood the importance of proposing a new way of doing shopping with phygital experiences in China. What does “phygital” mean? In a word, it …

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