Brands Case Studies in China
Foreign vs Domestic Cosmetic Brands Marketing Strategies In China
Navigating the dynamic landscape of China's cosmetic market, especially between foreign and domestic brands can be challenging. We know -…The Role Of Brand Ambassadors In The Chinese Cosmetics Market
In recent years, brand ambassadors have played a crucial role in shaping the success of cosmetic brands in China. These…How Perfect Diary Had an Impact on the Consumption of Made in China Cosmetic Brands?
For the first time in China, after a long period of international brand supremacy in the field of cosmetics, a…Sephora In China – The French Beauty Chain Is Going All-in
Sephora: a name synonymous with beauty and luxury. As a French multinational retailer of personal care and beauty products, Sephora has made…Analysis of L’Occitane Online Marketing Strategy in China
In the rapidly expanding digital landscape of China, establishing a strong online presence and implementing effective marketing strategies is paramount…The Growing Popularity Of Subscription Boxes In China’s Cosmetics Industry
As China's cosmetics industry continues to grow rapidly, with revenue reaching over $79 billion, subscription boxes are becoming an increasingly…Florasis Case Study: a Great Example of Exceptional Packaging Design in China
Florasis is a Chinese beauty brand that has been gaining popularity in the beauty industry due to its innovative approach…The Most Popular Chinese Beauty Apps of 2023
Nowadays, technology has a significant impact on beauty. The main players in this industry try to suggest new options in…The Power Of Collaborations: How Co-branding Can Boost Your Cosmetics Brand In China
China's cosmetics market is the world's second-largest beauty market. With an increasing urban population and rising disposable income levels, Chinese…The Role Of Packaging Design In China Cosmetics Market
To succeed in the competitive Chinese cosmetics market, packaging design is crucial. Consumers judge a product's packaging within three seconds,…