CLIENT: Biotherm

The Brand & Campaign Context

Biotherm is a French High End skin care Brand owned by L’Oréal under the Luxury Products division.  Biotherm products are formulated with a unique spa ingredient from Thermal Spring Water and offer a complete range of skincare for the face and body. Biotherm wants a better understanding on Baidu, Search volume, and consultancy of the right keywords positionning.