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Case study

Miche Bloomin

Miche Bloomin is a brand of natural eyelashes with a sense of transparency.

The brief

Miche BThis Japanese Brand wants to develop their activity in China, and with the help of their agent, we develop a cross-border channel. What makes this Japanese brand so special is that their products are just like natural eyelashes blending on the customers' eyes. They are as soft as feathers.

What we ran

  • Reputation
  • KOLs
  • Cross-border E-commerce
  • Branding
  • Little Red Book Store

Results


  • Large number of KOL
  • Develop Sales on Little Red Book
  • Positive Reputation

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