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Case study

René Furterer

High-end Hair Products Brand

The brief

Cosmetics industry is expanding rapidly in China. With more than a billion consumers, Chinese market is the largest in the world with still a big potentiality for new brands.
Company :
René Furterer is a French cosmetic company, located in Paris, specialized in hair care and beauty. The brand institute provides haircare for all types of hair.

What we ran

  • e-commerce
  • Tmall
  • TaoBao
  • Social Media
  • KOL

Results

By our tailor-made marketing approach, the sales of online stores improved a lot and sharply increase brand awareness. Thus, enhance the engagement as well.

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