The Rise Of C-Beauty: Exploring China’s Homegrown Cosmetics Brands
Chinese beauty brands are becoming more popular and dominant in the industry. They focus on local knowledge and innovation, and by 2026, they hold…
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China
Luxury Marketing Campaigns Criticized By Chinese
I have been working in China’s beauty and luxury market for over 15 years. Every year, I watch international brands make the same mistakes,…
Attract Chinese Overseas Shoppers: Marketing Tips for Retail Travel in 2026
On January 8, 2023, China announced the opening of its border, ending three years of zero-covid policy that kept Chinese shoppers from traveling abroad.…
Chinese New Year 2026: How Cosmetic Brands Should Plan Their Campaign in China
Chinese New Year 2026 falls on February 17. The Year of the Horse. For cosmetic brands selling in China, this is not just a…
This new trend in fertility tourism in China
Fertility Tourism in China I’ve been watching this trend for two years. Fertility tourism in China is not a niche topic anymore. It’s a…
The Chinese criteria of beauty have changed (2026)
The beauty in China has nothing to do with the old cliché of “little women with little red cheeks.” Chinese women have long been…
Local Chinese beauty brand owns 55% of beauty market (2026)
Local Chinese beauty brands are growing fast, driven by digital platforms, rising disposable income, and a new generation of consumers who trust homegrown names.…
Women Beauty Consumers and Entrepreneurs in China 2026: What Your Brand Needs to Know
China’s beauty market is not what it was five years ago. In 2026, women in China are both the primary consumers and, increasingly, the…
5 Ways to Win in China’s Beauty Industry (2026)
5 Ways to Win in China’s Beauty Industry (2026) There are 5 businesses that illustrate the facility of creating a brand top an authoritative…
The Chinese Market is Unique and Difficult (2026)
The Chinese Market is Unique and Difficult (2026) Understanding the Chinese Market before investing millions. China is unique and different. This country is not…
Focus on the New Chinese Generation (2026)
Focus on the New Chinese Generation (2026) Generation Y or Millennials aged 18 to 35 years represent 385 million people in the world’s second…
WeChat: The Indispensable Tool for the Life of the Chinese (2026)
WeChat: The Indispensable Tool for the Life of the Chinese (2026) Today, the phone has become an important part of Chinese life and they…
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