Influencers & KOLs in China
Top 5 KOL Marketing Trends in China
In 2024 Key Opinion Leaders (KOLs) have become an essential part of marketing strategies in the Chinese eCommerce ecosystem. Chinese…A Top Influencer Creates a Bad Buzz for a Chinese Cosmetics Brand
Using Top Livestreamer is a Good option in China to sell Massivly BUT sometimes it can create a bad buzz…XiaoHongShu: Top Beauty Influencers (KOLs)
Ever felt like you're trying to decode a foreign language while attempting to navigate XiaoHongShu's dynamic influencer scene? Don't worry,…Douyin Influencers: Who are The Top KOLs in the Chinese Beauty Industry?
Navigating the world of Chinese beauty influencers, especially on social media and short video apps like Douyin (the Chinese Tiktok),…The Role Of Brand Ambassadors In The Chinese Cosmetics Market
In recent years, brand ambassadors have played a crucial role in shaping the success of cosmetic brands in China. These…Exploring China Cosmetics Market Demographics: Age, Gender, And Lifestyle Trends
The Chinese cosmetics market is changing quickly because of its diverse customers. Fashion brands need to know the age, gender,…The Power Of Collaborations: How Co-branding Can Boost Your Cosmetics Brand In China
China's cosmetics market is the world's second-largest beauty market. With an increasing urban population and rising disposable income levels, Chinese…The Rise Of C-Beauty: Exploring China’s Homegrown Cosmetics Brands
Chinese beauty brands are becoming more popular and dominant in the industry. They focus on local knowledge and innovation, and…What is KOC Marketing: How it Helps you Increase Sales in China
If you’ve been keeping up with the latest social media trends in China, you may have noticed a new type…China Top KOL crackdown
China’s Cyberspace Administration announced to have punished 20,000 influencer, KOL accounts this year for “disseminating misguided content and polluting the…