Social Media in China

China's beauty market is booming, and Zhihu provides a unique opportunity for beauty brands to engage with their target audience.…

In recent years, live streaming in China has become a popular method for beauty brands to connect with their target…

With the improvement in living standards, Chinese people pay more and more attention to their own health and skincare and…

A recent report released by the Beijing Consumers Association on May 31 reveals that livestreaming is even more pervasive in…

Breaking into the booming Chinese market can be both an exciting and challenging endeavor, especially when it comes to attracting…

In China, social media are the best way to increase your visibility and build your audience. You can share qualitative…

With a population of 1.4 billion citizens and over 1 billion social media users, China is a formidable giant in…

If you're looking at the Chinese market and starting to strategize your online marketing and advertising strategy, you need to…

Little Red Book or Xiaohongshu in Chinese, a social media platform and search engine popular in China, is growing in…

Co-creation is a growing approach employed by businesses to form deeper connections with customers, and influencers have an essential role…