Estee Lauder and AmorePacific new prices strategy in China: the right solution ?

Estee Lauder and AmorePacific in China Well famous and Chinese popular cosmetics brands Estee Lauder and AmorePacific offers new price plans for their loyal customers and down their produces prices up to 30 percent. The brands of Laneige, Innisfree, Etude House and Sulwhasoo reduce by 3 to 30 percent and new price rate will be …

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