domestic

The new trend of Australian Cosmetics in China

Australian Cosmetics market in China The cosmetic market in China China is now unavoidable in the cosmetics industry. One of the main reason is the increase of the Chinese household’s income. They are more likely to invest into these product categories, and the tendency is not only concerning the biggest cities as Shanghai and Beijing, …

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Why cosmetics industry in China attracts foreign investements?

Cosmetics industry: the cash money machine for investors China is the world’s second largest cosmetics market with 23 billion euros in size and an unstoppable growth.  This market generated 203 billion euros of revenue in 2014. The cosmetic sector in China represents a huge opportunity to set up a successful business.  With the e-commerce, opportunities …

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What is the right sales strategy for my cosmetic Brand in China ?

Cosmetics is a kind of high profit space industry, its overall consumer prices, cosmetics raw material costs accounted for is generally low, the ratio of almost equal. While there are differences on the marketing input, such as brand, packaging and advertising promotion. Mall shop display, light box advertising, scene layout, service personnel, advertising model as …

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Factors that affect Chinese buyers of cosmetics

Thanks to the country’s increasing per capita income, Chinese standards of living are getting higher and so is their purchase power. Men are also being more open on using cosmetics products, often encouraged by the woman in their lives. That is why China is now the third-biggest cosmetics market in the world, worth $26 billion …

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French cosmetics group Albéa opens new plant in China

Albéa Group sees big again ! Albéa is one of the world largest company of beauty and personal care packaging. They are affiliate to the U.S. company Sun Capital Partners Inc. and operate in 38 plantsworldwide with a workforce of 16,600 employees and generate a global sales of 1.1 billion euros. They boast a leadership …

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