e-commerce china

Why E-Commerce in China is so “special” ?

There are many differences between the e-commerce in China and in Western countries. There is a real contrast between user experiences on Chinese e-platforms and on those in Europe for example. Here are the five biggest difference. Platform models The offer in Europe is restricted to a short list of possibilities. E-commerce companies are generally …

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Online sales for cosmetics brands are on the rise in China.

Online presence in China is crucial for beauty/ cosmetics brands looking to sell, and even more than everywhere else in the world in China as it’s the country with the most internet users. According to a recent report from Euromonitor, 15 % of all the beauty/ cosmetic sales in China are made online through e-commerce …

Online sales for cosmetics brands are on the rise in China. Read More »