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Case study

Para’kito

Social Media

 

The brief

PARA’KITO is natural solution to get rid of mosquitoes based on the use of essential oils. PARA’KITO is one of the leader in the solution against mosquitoes (especially bracelets). They contacted GMA to get visibility on the Chinese market and increase brand awareness.

What we ran

  • Weibo
  • WeChat
  • E-Reputation
  • PR
  • Q&A
  • KOL

Results

Q&A : 50 questions asked (Tieba, Wukong, Baidu Zhidao, Zhihu, Xici, Douban) KOL (20 posts : WeChat, Weibo, XiaoHongShu- Little Red Book) PR (4 posts : Sohu, Yoka, Pclady)

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