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  • Chinese cosmetics brands are developing thanks to Herborist and Innoherb

    May 20, 2016
    Chinese cosmetics brands  China's economic growth is currently experiencing a slowdown. The consumer goods market fast moving was 3.5 %…
  • Chinese cosmetics market offers huge opportunities

    April 29, 2016
    Big opportunities for Chinese cosmetics market These last years, cosmetics products are more and more successful among Chinese consumers. Indeed, in…
  • The new trend of Australian Cosmetics in China

    April 20, 2016
    Australian Cosmetics market in China The cosmetic market in China China is now unavoidable in the cosmetics industry. One of…
  • Cosmetic brand against the “Marriage Market”

    April 11, 2016
    A famous skin care brand supports the leftover women in China In China, wedding is a symbol. Children leave their…
  • Why cosmetics industry in China attracts foreign investements?

    April 5, 2016
    Cosmetics industry: the cash money machine for investors China is the world’s second largest cosmetics market with 23 billion euros…
  • L’Oréal develops chinese customers’ behavior with a makeup demonstration app going viral

    February 6, 2016
    L'Oréal proves the brands' capacity to influence Chinese consumer habits using make-up apps such as Makeup Genius and House of…
  • Strange Marriage proposal in China , an example of Marketing Event

    January 4, 2016
    The Marriage proposal  The story has been released on the top of Chinese social networks and especially on Weibo, a…
  • Why E-Commerce in China is so “special” ?

    January 4, 2016
    There are many differences between the e-commerce in China and in Western countries. There is a real contrast between user…
  • The new « Brand-tagging » mobile apps, the new sensation in China

    December 8, 2015
    The new chinese generation loves the selfies (self portrait taken with its phone) and many application allows to bring improvements…
  • What is the right sales strategy for my cosmetic Brand in China ?

    November 2, 2015
    Cosmetics is a kind of high profit space industry, its overall consumer prices, cosmetics raw material costs accounted for is…
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