Brands Case Studies in China

To succeed in the competitive Chinese cosmetics market, packaging design is crucial. Consumers judge a product's packaging within three seconds,…

Following China’s rapid economic growth over the years, and the surge of e-commerce platforms, the Chinese cosmetic industry is one…

Founded in 2017, Florasis also known as “Hua Xizi” in Chinese, is a Chinese cosmetic company that was born in…

L’Oréal was created in 1909 in the personal care industry in France. The company’s operations involve the production of various…

In China, the C-Beauty brands are taking over the market. Have you ever heard of it before? A C-Beauty brand…

In 2022, the global perfume market should reach $70 billion. With a 30% annual growth, the perfume market is one…

Covid 19 does not arrest SKI-I’s race towards success. The well-known skincare brand of the Procter & Gamble group continues…

The cosmetic conglomerate L'Oréal Group announced the financial data for the first half of 2020, showing total sales of 13.07…

Shiseido is aiming at conquering the Chinese beauty device market that has rapidly developed during the Covid-19 epidemic. The company…

Estée Lauder brand presence in China The Estée Lauder is an American multinational manufacturer and marketer of prestige skincare, makeup,…